BTX
Meet the team
Tradespeople love BTX. 97% of BTX reviewers gave our company a 5-star review
No matter what your business needs, we can connect you with a creative expert to make your business look and feel professional. Because good design makes great business.
Our mission is to help market and grow the world’s most forward-thinking trade companies.
Partnering with the world’s most established associations
Our mission is to help businesses grow easily, happily and profitably using the latest technology from the brand (inside/out) No brand left behind
Lead generation is the lifeblood of all successful trade businesses. Without leads, you have no customers, and without customers, you have no revenue. But how many of them convert into sales? One in 10? One in a hundred? What if you could make that more like 90%?
This free guide provides a framework to help you and your team turn more sales leads into paying customers. It includes many tried and tested sales strategies that you can add to your repertoire, we explain the most effective methods and tell you when to use them.
Each of the team members is dedicated to delivering the best results to the clients. Meet some of our experts who will work on your case.
Nick Cole
CEO
Nick is a results-driven digital marketer with a proven ability to deliver high-value, integrated marketing campaigns that drive clear ROI; enabling businesses to achieve their commercial objectives.
James Waring
Technical Director
James Waring is co-founder and technical director of Zapo. Much of the software used to power our customers businesses has been built or overseen by James.
Len Cullen
Sales Director
Leon started out in psychology, but it was clear from the beginning that reading minds wasn’t for him; at which point he moved into the architectural, engineering & construction industry.
Natasha Higgins
Operations Director
As a qualified solicitor, and having worked with hundreds of businesses throughout the UK, Natasha is no stranger to helping companies grow from the ground up.
Carlos Pterson
Marketing Director
After earning a degree in Medical Sciences at Leeds University, Holly is our resident scientist turned marketeer. She loves research, data and finding ways to improve processes, both for our clients and in-house.
Carlos Pterson
Marketing Director
After earning a degree in Medical Sciences at Leeds University, Holly is our resident scientist turned marketeer. She loves research, data and finding ways to improve processes, both for our clients and in-house.
Our company is always looking for professional and inspired people